Two of London’s most distinctive and historic neighbourhoods, Mayfair and Soho, each have their own contrasting attractions.

Mayfair has always been an enclave of affluence, refinement and tradition. With London’s largest concentration of five star hotels, world famous restaurants and global retailers, it remains popular with well-heeled locals and tourists alike. It’s also a beautiful place to discover on foot, with its handsome buildings, many containing art galleries and antiques dealers.

Soho is losing its risqué reputation, but it retains its unique character. The flashing neon signs remain, along with excellent old shops and diverse cuisines. Visitors can browse the boutiques, relax in Soho Square, or treat themselves to a West End show. The nightlife is a big draw for the young and old alike with its vibrant bars, shows and nightclubs.